Marketing Performance Tracker | Freshmax Group

Summary

The Freshmax Group had a need for Board level line of sight of marketing investment and outcomes. So we partnered with their Australian marketing to develop a 6 page monthly report format that was digestible for a diverse audience.

The Client

A leading FMCG business with segrated marketing teams and strategies

The Scope

Build a Quarterly Marketing Performance Dashboard that reference market trends as a frame of reference for choice drivers. From a myriad of credible sources

The Outcome

13 sources pipelined into a data matrix, automated design template linked artwork files.

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