Storytelling Advisory

Brand Storytelling advisory - Communications Services - Soto Consulting

Summary

Through advisory, we keep our clients’ message and brand storytelling engaging, utilising the latest tactics available for B2B and B2C markets.

Deliverables

Tell a compelling story

Take your audience on a journey

Understand the power of storytelling

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Complimentary Services

We also offer a wide range of other complimentary services, ones relevant to this particular one are:

Service Details

How do we develop a unique story for our business and brand?
  • What a brand story is not: It is not just a tagline. It is not just the logo or the colours. It is not just your personal story and ‘about’ page, or a sales pitch.
  • What a brand story is: A brand story is the heart and soul of your brand. It is the complete picture of what you are. It is what makes you unique.

Successful brands create a narrative, something that positions them as unique, and creates an emotional connection with the customers. Good storytelling is all about forging an emotional connection.

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The colours, the logo, the name and the tagline all follow from the central message. They all come together to form the brand story.

A brand story tells the motivation for starting your business, and why you get up and do what you do every day, why customers should care, and why they should trust you.

Let's make awesome things, together.

Tell us about your story and your project.